Ray White Sherwood — $1,000 Prize Draw Campaign
A5 Portrait (148mm × 210mm) — 5 distinct creative directions
| Concept | Visual Style | Mood | Best For | Unique AR Marker |
|---|---|---|---|---|
| 1: Classic Yellow Split | 60/40 horizontal split | Professional, trustworthy | Traditional RW audiences | Concentric circles with center dot |
| 2: Dark Premium | Full charcoal + yellow | Luxury, sophisticated | Premium market segment | Concentric squares with center dot |
| 3: Bold Diagonal | 135° diagonal split | Modern, energetic | Younger, dynamic audience | Diagonal crosshairs + circle |
| 4: Typographic Masthead | Newspaper header | Authoritative, polished | High-end real estate | Grid pattern with center |
| 5: Lifestyle Gradient | Warm gold gradient | Approachable, inviting | Lifestyle-conscious buyers | Organic rounded squares |